Louisville, Ky. (April 8, 2008) – SHPS announced today the introduction of Carewise® Health as the brand identity for its fully integrated portfolio of clinical, financial, and administrative solutions, along with a new corporate Web site – www.carewisehealth.com. SHPS created the Carewise Health brand in response to growing interest from large and mid-sized employers and third party administrators for an integrated health solution that unites population health management, spending accounts, and benefit administration services in a person-centric delivery model.

“We are excited to launch Carewise Health today, as it highlights SHPS’ strategy to integrate solutions supporting personal health and optimizing healthcare spending,” says Rishabh Mehrotra, president and CEO of SHPS, a leading independent provider of health management and benefits administration solutions. “The brand solidifies SHPS’ position as the only organization capable of delivering integrated healthcare solutions.”

Mehrotra continued, “While many plan sponsors and self-funded group plans have developed sophisticated strategies to improve workforce health, implementing the programs has been challenging. Until now, they faced two unacceptable options: cobble together programs from multiple vendors, or lock the organization into a long-term contract with a single health plan.”

Carewise Health solutions enable plan sponsors to create a consistent and meaningful experience for individual participants while consolidating workflows, data management, and analytics on a single vendor platform.

“The Carewise Health model supports a new wave of integrated services for total population health management, financial incentives, benefits administration and communications across a plan sponsor’s entire health strategy,” continues Mehrotra. “This innovative strategy – and the introduction of Carewise Health – marks the formal continuation of internal initiatives to build our integration capabilities, including several years of significant investments in products and technology.”

SHPS launched the company’s enterprise-wide participant portal in the fall of 2007, creating a single Web site for all participant applications. In addition, the March 2008 launch of its wellness solution created the industry’s first total population management solution available on a single delivery system.

According to Chris Ryan, chief strategy and marketing officer, “Everything we do at SHPS is centered on improving health and the overall healthcare experience of each participant. The new Carewise Health brand sends a strong message to the industry that we have truly integrated our products and are committed to this strategic direction going forward.”

The Carewise Health brand embodies SHPS’ philosophy that healthcare transformation requires improving individual health, one person at a time. It creates an atmosphere of engagement, education, and empowerment that helps individuals better manage their health and healthcare spending.

Currently, several SHPS products are branded Carewise Health, including health management and portal products for large employers. Over time, SHPS will convert most of its participant-facing products and materials to the Carewise Health brand, while select product lines will retain the Landacorp and SHPS identities.

“Whether plan sponsors choose to buy a single product or integrated solutions from SHPS, they can count on our ability to grow with their changing needs,” concludes Mehrotra. “This ability is a critical differentiator for SHPS, as well as a key advantage in the marketplace.”

About SHPS
SHPS is a leading, independent provider of integrated health solutions that improve personal health and reduce spending. By integrating traditional health management and benefits administration services, SHPS delivers people-centric solutions that empower individuals to make wise healthcare choices. It serves large and mid-sized employers, government agencies, and third-party administrators through the company�s Carewise Health, Landacorp, and SHPS brands. Visit www.carewisehealth.com.

For More Information
LeAnn Ross
Director of Marketing
leann.ross@shps.com

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